Street Side
PROJECT TEAM:
Studio: Junglegym
Design: Nikhil More & Saahir Shetty
Special Thanks: Nakul Bhonsle & Jyotsna R.

Street Side is a tart, fruity “gose” style beer brewed with pink guava and a touch of salt. This one is Great State Ale Works cheeky ode to Indian gullies - equal parts chaos, colour and character.

The label features a person mid-fall into an open manhole, a familiar (and unfortunate) sight on our streets. A humorous take on the absurdities of India we’ve all sidestepped at some point. (sometimes narrowly :P)

The artwork uses colours of a ripe guava- pink in the front, green at the back, echoing both the base fruit it is built on and the fluorescent flyers that cover our city walls, advertising everything from “PG” (Paying guest) rooms on rent to instant cash loans.




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